Identifying and Combatting Fake News
Course Details
Description
In today’s digital age, identifying and combatting fake news is crucial for staying informed and discerning truth from misinformation.
Building and maintaining trust is essential to attracting and retaining customers. What the public sees and hears about you is crucial to building that trust. That is why the emergence of ‘fake news’ is so unsettling to businesses and individuals who are dependent on public trust to grow, prosper, and ultimately do their jobs. What can be done in a society where everyone seems to be a reporter, judge, and critic — and a piece of fiction can be created, branded as truth, and shared worldwide in the blink of an eye?
This course will highlight the essentials of fake news: spotting it, coping with it, and growing from it — turning a potential crisis into opportunities for promotion and connection.
Learning Outcomes
By the end of this course, you will be able to